The “Made in Saudi Arabia” program will participate in ANUGA 2021 Exhibition to be in Cologne; Germany from Oct. 9-13 with the presence of 21 Saudi companies from the food sector.
The program’s participation comes as part of its role in marketing national products locally; regionally and globally, and in directing the purchasing power towards local products and services, leading to raising the private sector’s contribution to GDP to 65% and the percentage of non-oil exports to about 50% of non-oil GDP by 2030.
Secretary-General of Saudi Export Development Authority (Saudi Exports); Faisal Bin Saad Al-Baddah said that Saudi exports from the food sector; witnessed an increase of 9% in the first half of 2021, compared to the same period in 2020, amounting to SR7.4bn.
It is worth mentioning that “Made in Saudi Arabia” program; launched by the Saudi Exports with the aim of increasing domestic consumption; and market share of local goods and services and increasing Saudi non-oil exports in priority export markets.
This is in addition to contributing to enhancing the attractiveness of the Saudi industrial sector for local and foreign investment.