Saudi Pro League launches car giveaway for fans in new matchday initiative

The Saudi Pro League has announced it will award 36 cars to fans as part of its 'Matchday Fan' initiative, aimed at boosting attendance at league matches during the 2026 season.

The initiative kicks off today, with the first car to be given away during the Al-Shabab vs Al-Riyadh match in the third round of the league. Additional cars will be awarded at selected matches, including Al-Hazem vs Al-Shabab in round four, Al-Ahli vs Al-Riyadh in round five, and Al-Ettifaq vs Al-Faisaly in round six.

Initiative details and prize mechanism

The league explained that the initiative is open to supporters of all Saudi Pro League clubs, with two cars allocated to each club for a total of 36 cars distributed throughout the season. This gives fans the chance to participate and win during their club’s matches.

The league also stated that the initiative aims to strengthen the connection between fans and their clubs, enriching the matchday experience by introducing new incentives and making attending games more rewarding than simply watching the action.