Ministry of Commerce sets 9 rules for commercial discounts

Saudi Arabia’s Ministry of Commerce has announced nine regulations for commercial discounts in physical stores and online retailers, aiming to reduce misleading and deceptive offers to consumers.

In a statement posted on its X account, the ministry said the rules require businesses or online stores to obtain a license before advertising discounts, and to display the license so consumers can verify its authenticity by scanning a barcode. Businesses must adhere to genuine, licensed offers and discounts, avoid deception or manipulation of prices, and clearly state the exact percentage of the discount in a way that is easily visible to consumers.

According to the ministry, the regulations also require price tags to be placed on discounted products, showing both the original and discounted prices. Businesses must disclose their exchange and return policies during promotional periods, comply with product guarantees from manufacturers for items included in promotional offers, follow advertising regulations for e-commerce, and allow consumers the freedom to choose products without being forced into promotional deals.

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