Saudi Arabia comes on top in attracting investor interest at World Travel Expo

Saudi Arabia comes on top in attracting investor interest at World Travel Expo

Saudi Arabia ranked first on the list of countries that topped the interest of investors and the business sector participating in the World Travel Exhibition in London, the most prominent international event on the global tourism agenda this year, according to a survey by the event’s organizer.

The Saudi pavilion also achieved first place and priority for the richness of content and creativity, and the presentation and design, in addition to the remarkable interaction with all parties participating in the pavilion.

The survey issued by the Travel and Tourism Fair, which is represented by more than 1,300 participants, has placed Saudi Arabia at the forefront of countries, followed by Italy and then Greece.

The results of the survey showed 51% percent of the respondents were looking forward to visiting the Saudi pavilion; meeting with officials, exploring more information, and forging partnerships and agreements.

This achievement came as a result of the Saudi government’s support for developing the country’s tourism sector in harmony with the aspirations of the Kingdom’s Vision 2030, the Saudi Press Agency said, reporting the results of the survey.

It also said the huge investment opportunities; the availability of advanced digital facilities and infrastructure; and the unique tourism components that the Kingdom enjoys were the deciding factors for investors and businessmen.

The large Saudi pavilion also drew attention by bagging the first-place award among 65 countries; achieving preference in content, innovation, smoothness and design.

The pavilion embraced the most important partners of Saudi tourism from major projects; and tourist destinations; and the most prominent brands in the private tourism sector. It embodied feelings of pride in the historical and cultural depth and natural diversity climate; and the abundance of qualitative recreational activities in various tourist destinations in the Kingdom, SPA said.