Vision 2030 reshapes Saudi tourism investment landscape, expert says
Tourism expert Faisal Al-Sharif says Vision 2030 has redistributed investment, with 40% of new hotel rooms in Makkah and Madinah and the rest across diverse destinations.
Key Takeaways
AITourism and hospitality expert Faisal Al-Sharif said that Vision 2030 has redefined the map of tourism investment in Saudi Arabia.
Speaking to Al Ekhbariya channel, Al-Sharif explained: "Makkah and Madinah account for 40% of new hotel rooms, while the remaining 60% are distributed across various destinations to promote year-round tourism and attract global brands."
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He noted that the core of the Vision is to shift tourism from being seasonal and centralized to becoming permanent and widespread, creating diverse investment opportunities that appeal to international brands seeking uniqueness and distinction.